Despite sustained efforts and commitment over many decades by AU-IBAR and others, the potential of animal resources in contributing to the fight against poverty and the development of Africa is still underexploited. In developing the Strategic Plan 2010-2014, AU-IBAR aimed to build on past successes, take cognizance of the many and complex challenges now facing the development of the animal resources sector, and transform these into opportunities that take into account its strategic niche and comparative advantage. The plan marks a paradigm shift for the Bureau and brings with it a commitment that an energetic, innovative and collaborative AU-IBAR will emerge from this endeavour.